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Netflix price increases

Latest change: Standard went from $17.99 to $19.99 on Mar 26, 2026 (+11%).

$19.99
Standard · today
+11%
in 12 months
+29%
since Jan 2023
Standard plan price over time
202420252026$15.49$17.99$19.99

All plans

  • Standard with ads
    $7.99 → $8.99 · Mar 26, 2026 · source
    +13%
  • Standard
    $17.99 → $19.99 · Mar 26, 2026 · source
    +11%
  • Premium
    $24.99 → $26.99 · Mar 26, 2026 · source
    +8.0%
  • Standard with ads
    $6.99 → $7.99 · Jan 21, 2025 · source
    +14%
  • Standard
    $15.49 → $17.99 · Jan 21, 2025 · source
    +16%
  • Premium
    $22.99 → $24.99 · Jan 21, 2025 · source
    +8.7%
  • Premium
    $19.99 → $22.99 · Oct 18, 2023 · source
    +15%

Standard: $15.49 → $17.99 → $19.99 · Standard with ads: $6.99 → $7.99 → $8.99 · Premium: $19.99 → $22.99 → $24.99 → $26.99

Netflix plans and prices today →All price increases →

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Frequently asked questions

When did Netflix raise its prices?

Latest change: Standard went from $17.99 to $19.99 on Mar 26, 2026 (+11%).

How much is Netflix now?

Netflix Standard costs $19.99/mo for new subscribers.

Do existing Netflix subscribers pay the new price right away?

Usually not. A new price applies to new subscribers first; existing ones get a notice from the service and the new amount starts on a later bill. Subfaro tells you when your plan's price changes.

Prices are for new subscribers, on each service's website. Dates before October 2026 come from official pages, archived pages and the press, with a link on each line. Since then, Subfaro's robot checks prices every week. Existing subscribers usually get the new price later, with a notice from the service.